7 July 2011

   

   7 July 2011
 
 

How to move from print to iPad - case study
Author: Isabel Wartho


An exclusive interview with Street Press CEO Craig Treweek who explains his philosophy regarding the shift from print to digital and shares the fundamentals of his business model.  Read more 




Forthcoming PA events

Brisbane - Ask the Publishers Q&A July 12

Speakers: Peter Morrison, Managing Director, Morrison Media, Geoff Hird, PA Chairman & Publisher Westwick-Farrow, Alan Kirk, Executive Director, The Magazine Publishing Company, Bobbi Mahlab, Managing Director, Mahlab Media

Adelaide - Sales Secrets: How to maximise revenue July 19

Mikyla Gilbert, owner & MD/Publishing Editor, Adelaide Hills Magazine; Peter Bucklow, Managing Director, MEC media agency; Anthony Aarons, Senior Sales Consultant, Huthwaite

Melbourne - How to turn your magazine into an event Aug 11

Speakers: Chris Bland, Managing Director, Great Southern Press; Terri O’Halloran, Publisher, and Lisa Holmes, Editor, Runners World



Digital news round-up

Pacific Magazines embeds videos into print ads Read more
Voice+Data adds iPad+iPhone  Read more
Innovative iPad video cover-wrap for Renault  Read more
iPads increasingly used for browsing  Read more
Apps or browsers most popular?  Read more



Review of Young Minds' Print vs Digital debate
Author: Shweta Pai, Corbis Australia

For those too aged to attend this packed debate, get the insight and the low down on what really counts in publishing.   Read more



More launches than closures in US b2b mag sector

34 b2b magazines debuted in the first half of the year, double the number launched in the year-earlier period, and 13 closed, according to MediaFinder.com.   Read more





Conference discount offers for PA members

20% discount on the CAB's Accountability in Ad Spend on Thursday 21 July at the Hilton Hotel, Sydney. Read more

FIPP India early bird offer ends August 1.
Read more

23% off FIPP's Digital Publishing Course, Nov 7-11, Sydney Read more




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Would you like to reach Australia's magazine execs? To advertise in this newsletter or to sponsor an event, contact Patricia Chan
(02) 9955 1510

 
 
Also in the news...

Adelaide Hills scoop

Publishers Australia notices
Subscriptions leadership group meeting 10-11.30am July 13

Find out more about the benefits of PA membership here  


 
 
Got a story?
Send your news to
isabel@publishersaustralia.com.au
 
 
 
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