Case Study: UK niche mag goes global
09-May-2012
This is the inspiring story of a small independent publisher reaching a worldwide audience through editorial quality and embracing digital publishing and social media.

Five leadership roles for a 'digital first' strategy
23-Apr-2012
As the 'digital first' mindset gains momentum across the publishing industry, media companies continue to alter their organisational structures to accommodate new digital roles and responsibilities. Here are five management job titles that might put your leadership team - and the rest of your company - in a better position to pursue a digital future.

GreenBizCheck
20-Apr-2012
Publishers - find out how your business can benefit from a sustainability strategy. PA has an agreement with GreenBizCheck to offer our members a complimentary one hour green consultation and summary report on your business. Offer available till June 30.

Insurance checklist for publishers
29-Mar-2012
Buying insurance probably isn't high on any publisher's to-do list, but with the business environment as unpredictable as it is, the last thing you need is a financial loss arising from an unexpected or unforeseen event. Marsh insurance consultants are an associate member of PA and onhand to offer advice to our members on the types of cover available. They have prepared the following checklist for your information:

How to run successful competitions
13-Mar-2012
Running competitions needn’t be a game of chance... Download this free white paper – A guide to creating effective competitions – to discover how to successfully incorporate competitions into your marketing mix.

How to write a website creative brief
02-Mar-2012
Do you want readers to spend more time, read more stories, register for more services, or buy more products from your site? Of course you do. What you need (in addition to great content) is a standout website design that spotlights your brand and meets your readers’ needs so well it’s like you’re reading their minds. By Mitch Speers for emediavitals.

Moving from print to cross-platfom
02-Dec-2011
23 tips for adapting from a print-centric to a cross-platform world, by Publishing Executive

'Our total audience grew by 25% in 2011' NAPCO case study
30-Nov-2011
NAPCO CEO Ned Borowsky talks to Noelle Skodzinski of Executive Publishing about the outlook for print, future growth at NAPCO and audience development

Email Automation and digital integration for publishers
28-Nov-2011
Findings from the new UK Publishing Email Benchmarking Survey Autumn 2011, in association with the PPA, show UK publishers can improve email marketing response rates and ROI by concentrating their efforts on automation, social media and mobile.

How to turn your magazine into an event
30-Aug-2011
Creating an event is much like creating a live, three-dimensional version of your magazine, says Great Southern Press Publishing MD and event specialist, Chris Bland.

How to grow your subscriber list
28-Jul-2011
Your magazine subscribers are the cornerstone of your business. To achieve a business-ready customer list, you need to give prospective subscribers a reason to join and offer them genuine value, says Kevan Baker, Managing Director of Marketing Communications consultancy BrandMail.