Creativity
Typography Tutorial
09-Dec-2011
Typography is a huge field. People devote years of their lives to this ancient craft, and yet there's always something new to learn. Max Luzuriaga reviews the major points to consider when selecting a typeface for a website.
Why should you care about Typography?
15-Aug-2011
Created by someone who only calls themselves Noodlor, it does a pretty superb job laying out the basics of typography, such as the common types of faces, ranging from regular to condensed, and the anatomy of letterforms, which includes ascenders. There's also the very keen nugget of wisdom that 95% of graphic design is actually typography. But where it gets really good is in the "What It's Saying" section -- which should serve as a slap in the face to anyone who thinks like I once did, says Cliff Kuang Tue
What makes a good front cover?
28-Sep-2010
What makes a good front cover? Publishers Australia speaks to the Maggies' organisers Hunter Drinan, head judge and publishing legend Ita Buttrose and entrants to find out their thoughts on the subject.
Creative format, premium impact - how readers interpret magazine advertising space
02-Jul-2010
Creative format, premium impact :how readers interpret magazine advertising space, is based on Semiotic analysis and qualitative work with readers. The study looks at how readers relate to images in the form of sponsorship, advertisement features (sometimes called advertorials) and the increasingly innovative use of paper technology.
StopWatch - everything on the impact of advertisements in magazines
02-Jul-2010
StopWatch is an in-depth study of the impact of advertising in magazines. The analysis, conducted by the Belgian company Medialogue, refers to a database covering 2,879 advertisements tested between 1996 and 2004, and which contains no fewer than 288,000 individual assessments of advertisements.

